Montblanc Jewelry for UNICEF fundraising $ 3,000,000

Montblanc Jewelry for UNICEF fundraising $ 3,000,000 Internationally renowned luxury brand Montblanc announced : in March 2013 the official launch of the Montblanc " love as Ming" charity event , in the last 11 months, UNICEF (UNICEF) to raise a total of up to $ 3 million in funding . These donations from the Montblanc " love as Ming" Special Edition writing part of the sales proceeds from income instruments , jewelry, accessories and leather goods boutique collection , and has doubled exceeded expectations . Montblanc Jewelry for UNICEF fundraising $ 3,000,000 Has been committed to the cultural and educational Montblanc in 2009 successfully launched the first " love of Ming" charitable activities, designed to support UNICEF in the world to carry out educational assistance programs. 2013 " Ming is love " to raise funds for charitable activities will be fully used for UNICEF in Africa, Asia and Latin America for the education of disadvantaged children to carry out assistance programs , including school construction and other projects. Montblanc " love as Ming " series not only reflects the Montblanc brand of elegant , sophisticated and intricate European technology ; behind because of its inherent charitable intent , leaving the entire series much of substance . Montblanc " love as Ming " series, each one writing instruments, leather goods and jewelry treasures are engraved with unique numbers , symbolizing the construction of schools for children of a brick and tile . This also shows that every one of the masters of treasures have contributed to a force of a better future for the children . • Mr. Jerome Lambert , president of Montblanc International Group , said : "All children have the right to acquire knowledge, skills and stimulate the inherent potential to create a more exciting future for themselves and the society in which we are pleased to announce the current project to raise . 150 donations have exceeded expectations Wanda twice as much . thank all interested parties to participate in charitable activities in Montblanc and UNICEF , together to improve the lives of children around the world with education and we will continue to raise more money and effort . "

Jaeger-LeCoultre watchmaking exhibition held in Chengdu

Jaeger-LeCoultre watchmaking exhibition held in Chengdu February 18 , international top watch brand Jaeger-LeCoultre production process to bring a hundred years , held a " incisive omega automatic chronometer witness the miracle years " activities watchmaking exhibition , to show the honored guests at Jaeger-LeCoultre watchmaking unique aesthetic artistry international financial center in Chengdu . Jaeger-LeCoultre watchmaking exhibition held in Chengdu Activities, the Jaeger-LeCoultre show visitors to the scene of the classic series of the Reverso , Master Masters Series , an seamaster professional 300m elegant example of the Rendez-Vous dating series and High Jewellery fine jewelry series, which is the most attractive female guests charismatic Ren-dez -Grande Tourbillon tourbillon dating seamaster planet ocean series , its perfect engraving , micro- painted embody the brand Jaeger-LeCoultre watchmaking prowess . In addition , the reporter learned that settled in an international financial center product stores its first store in Chengdu , an area of ​​160 square meters, whether interior or exterior walls are designed with a new concept . Jaeger-LeCoultre watches staff told reporters that the store brand is designed to provide consumers with world-class service to consumers in an elegant environment and professional atmosphere unique taste of the beauty of the top watch .

Cartier floating tourbillon watch enamel

Cartier floating tourbillon watch enamel Ballon Bleu de Cartier39 mm floating tourbillon watch with enamel dial , showing a real elegant bearing , and highlight the distinguished value of the watch. Translucent dark blue enamel dial tone , and strengthen this iconic timepiece timeless qualities . Watchmaking classic Since 2008 , equipped with floating tourbillon movement Ballon Bleu de Cartier watch has only 46 mm diameter watch. The new 39 mm size , so Ballon Bleu de Cartier Tourbillon floating exhibit distinctive elegance . For those who seek a gentle , balanced proportions and wear comfortable modern tourbillon watches , its size is just right. Cartier floating tourbillon watch enamel Enamel decoration, valuable professional skills Ballon Bleu de Cartier39 mm floating tourbillon watch with exquisite enamel dark blue enamel dial, followed began in the early 20th century bell plate enamel decoration tradition. The process first in 18K white K gold sunray dial carved radiation pattern, and then covered with translucent enamel multilayer . Cartier floating tourbillon watch enamel Initially powdered enamel , which must be carefully selected texture, structure and color , in order to ensure uniform appearance after firing and obtained satisfactory results . When fired , the temperature control affects the whole process. As the feature large windows to see the floating tourbillon frame on the dial , this process becomes more elaborate and complex . After cooling, the transparent layer of seamaster 300 m chronometer enamel , guilloche Glyph delicate texture and deep blue , the perfect combination of materials makes the seamaster 300 m chronometer dial and brightness . Ballon Bleu de Cartier39 mm floating tourbillon watch enamel named "Poinçon de Genève" ( Geneva quality mark ) . Watch equipped with 9452 MC -type movement in the adjustment assembly located in the center of Geneva Cartier watch workshops , meet the stringent standards of excellence seamaster aqua terra that all certified . Ballon Bleu de Cartier39 mm enamel floating tourbillon watch, creative elegance to interpret the brand unique style , designed to be treasured by connoisseurs and build . Cartier floating tourbillon watch enamel Ballon Bleu de Cartier floating tourbillon watch, 39 mm watches, decorative enamel dial is equipped with 9452 MC -type movement , engraved "Poinçon de Genève" ( Geneva quality mark ) Case : 18K white K gold Case diameter : 39 mm Crown : 18K white K gold recessed crown set with a sapphire cabochon Crystal: sapphire crystal Back: transparent sapphire crystal case back Dial: blue guilloche dial covered with translucent enamel , matte bezel, black minute track with the sun radiation pattern effect Chassis Bezel : 18K white gold bezel K Hands: sword-shaped steel hands Case Thickness : 11.4 mm Strap: dark blue alligator strap Clasp : 18K white K gold folding clasp Water resistance: 30 m / 3 bar / 100 feet Movement: Cartier 9452MC type workshops refined manual winding mechanical movement , equipped with floating tourbillon , "C" shaped tourbillon cage both second hand indicator, named "Poinçon de Genève" ( Geneva quality mark ) Movement diameter: 10 ¾ lignes, namely 24.5 mm movement Total diameter: 24.9 mm thickness: 4.5 mm ( thickness including the tourbillon account for 5.45 mm ) number of jewels : 19 movement Part number : 142 balance wheel vibration frequency : Hourly 21,600 power reserve : about 50 hours Numbered and limited edition 100 .

Rolex watches technology - officially recognized chronometer

Rolex watches technology - officially recognized chronometer "Officially recognized chronometer" (Superlative Chronometer Officially Certified) both Rolex watch tag, but also watch the official certification of accuracy, but with the intrinsic value of the brand is closely linked, as also engraved in the table plate "Oyster" and the words "Perpetual" the same. However, what is the significance of this quality mark? Its one of the origins of why? And why would this explain the concept of "chronometer" is? Rolex watches technology - officially recognized chronometer As we all know, now all the Oyster Perpetual watches are chronometer watch, "chronometer officially recognized" words have confirmed this point, but a symbol of the brand on the precise timing of the relentless pursuit of excellence, so on the surface of Rolex As early as in the early 20th century, has become a pioneer in the development of precision watch. Rolex watches technology - officially recognized chronometer In 1910, one of Rolex watches in Switzerland to become its first official certification to obtain meter watch chronometer. In 1914, a similar Rolex watches have also been famous British Jiao Observatory (Kew Observatory) awarded the "A-class" chronometer certification. Brand in the pursuit of precision timepieces during various important moments are sufficient to explain the title of this famous one in meaning, and until about 1957, this title will eventually be finalized. From the beginning, only "Chronometer" word, the "Officially Certified Chronometer", the last named "Superlative Chronometer Officially Certified". Rolex watches technology - officially recognized chronometer The definition of chronometer Let's revisit the definition of precision timepieces. The so-called precision timepieces, is the official certification upon highly accurate meter, timing and exact time daily deviation of less than a few seconds. Currently, the men's mechanical watch movement is limited to a maximum deviation of daily four seconds slow or fast six seconds, the exact rate of 99.993%! This rigorous testing accuracy must be approved 15 days and nights through independent agencies. Only meet the standards of the movement before the Swiss chronometer testing center (Swiss Official Chronometer Testing Institute, COSC) issued chronometer certificate. Official certification Official chronometer certification itself will have meaning, why specifically marked? Historically, the naming rules for "chronometer" varies, but the former official definition is "sufficient to obtain an official rating certificate precision watch." Thus, the watchmaker self as chronometer certification awarded, and This process is obviously the risk of fraud. To ensure quality, regardless of the cost and the required Rolex chronometer extra time, and choose to watch by official certification. To mark this distinction, the words engraved brand in the late 1930s to dial from "Chronometer" to "Officially Certified Chronometer". Rolex watches technology - officially recognized chronometer "Extreme" accuracy In 1951, the official certification to become a mandatory standard. This is a victory for the Rolex concerned, because the brand manufacturer of precision when it accredits official count since 1927, the ratio of close to 90%. Meanwhile, each costing Rolex watches are attached engraved "Officially Certified Chronometer" the word red paint seal. However, when the official certification to become standardized sales also contributed to the brand's chronometer lose an important advantage. With the continuous progress of competitors, Rolex and then to fight for the "excellent performance certificate" (certificates of Superior Performance) target identification. Under the old rules, the movement can get excellent accuracy of the certified written "outstanding achievements" in the test certificate. In the early 1950s, Rolex founder Hans Wilsdorf (Hans Wilsdorf) to obtain "superior performance certificate" determination unabated. January 1959, he wrote: "We have reached a point that must be made ​​for all 'superior performance certificate'!" He concluded:. "So to the growing popularity of Rolex." Eventually, an important innovation to make this goal a reality. In 1957, Rolex introduced a new generation of superior performance chronograph movement, called the 1500-type movement, assembly gold trimming screw balance wheel (now replaced with star spinner nut). Its precise timing results to obtain a certificate of higher than standard triple. To demonstrate the extraordinary qualities, Rolex and more conceived "Superlative Chronometer" concept. Tribute to DAY-watch This name was later seamaster aqua terra also added to the dial lettering, the combination of a world-famous "Superlative Chronometer Officially Certified". Although there is no clear note of the date, but I believe the words of this update first appeared in 1957 in the prestigious DAY-dial, and the table was available a year ago. With the Swiss chronometer testing center (COSC) establishment of "excellent performance certificate" was finally deactivated in 1973. This organization brings together various official watch rating center, jointly set new standards: the results of the test are seamaster planet ocean only two movements, to achieve more stringent criteria than in the past or not compliance. However, the same is a symbol of excellence in the pursuit of this title is both conceived Rolex is the brand to become a pioneer in the field of precision timing witness.

Rolex watches technology - 950 Platinum

Rolex watches technology - 950 Platinum Precious and rare platinum has been hailed as the most noble metal, its silver color and shiny luster particular attention. Platinum can be traced back to ancient Egypt and pre-Columbian times, and after the Europeans discovered . Platinum has a very special physical properties until its shaping of modern mystery party is deconstructed . Since then, the high platinum status , becoming the most prominent extraordinary metal . Especially in the gemstone jewelry off , all the material far better than its charm . Rolex watches technology - 950 Platinum Platinum mining only a few areas in the world , such as South Africa and Russia. Platinum metal in the platinum group metals , and other members include palladium, rhodium , ruthenium, iridium and osmium . Platinum is one of the most important metals and global maximum density , and have unique chemical and physical properties such as exceptional corrosion resistance. Yet paradoxically, platinum texture is soft, flexible and highly scalable, which makes very difficult machining and polishing . Rolex was in charge of the band and case modifications are experienced watchmaker , polished platinum fine craft fingertips. Rolex watches technology - 950 Platinum Gems and soul Although platinum has a very high resistance to corrosion , and its luster is flashing has a special reason to make platinum status . Regardless of their modified materials or semi- finished part , platinum were bursting out alive aura of white light . For this reason, among many metals , platinum tends to become a jeweler 's choice. Its color makes gem exudes incomparable light, dazzling . Rolex watches technology - 950 Platinum Shine Rolex uses 950 platinum, this alloy contains 950 ‰ ( per mille ) of omega constellation chronometer automatic platinum , ruthenium general also added elements. Rolex Oyster watch especially in the most prestigious DAY- added platinum watch styles . Table fans can identify with a look of ice blue dial DAY- or Daytona for the platinum model . In addition , platinum is also used in magic yacht Malibu platinum watches outer scale and dial, and the outer ring 18ct white gold yacht type II in Malibu . And seamaster planet ocean in the steel and white gold watches Cerachrom professional through the outer PVD physical vapor deposition method , for the scale plated platinum coating. Rolex watches technology - 950 Platinum The historic While the West until the 19th century has platinum jewelry and watchmaking in the field , however , the metal has a long history . In addition to ancient Egypt has long been aware of its existence, also adopted pre-Columbian cultures platinum records. Unfortunately, after a very long time , platinum was longer watching . Rolex watches technology - 950 Platinum The name comes from the Spanish Platinum "platina", which means " little silver ", this is the first time since the Spanish in the 17th century, this unknown white metal found in South America , and its future value at the time it is hard to imagine . A century later , platinum available in Europe , its physical and chemical properties immediately arouse the interest of scientists at the time . But not until the early 19th century square of pure platinum success derives . Due to extremely high melting point of platinum (more than 1,700 ° C), so that people of the 19th century in order to fully grasp the complex for the production of platinum conversion technology , and in later use in jewelry and watchmaking .

Rolex brand story - founder Hans Wilsdorf

Rolex brand story - founder Hans Wilsdorf Only a few people can become famous contemporary , but ahead of its time . The visionary founder of Rolex , Hans seamaster aqua terra Wilsdorf (Hans Wilsdorf) is one of them . This breakthrough time limits very rare , fully reflects the unique Wilsdorf and its brands . The only outstanding and prolific innovator passed away in 1960 , his entire watchmaking industry , especially Rolex left countless precious heritage. Rolex brand story - founder Hans Wilsdorf Watch in today's generation can be described as very common , but in 1905, the situation is different. With the changing times , our way of life and also the change in dress style . At that time , only 24 years old Hans Wilsdorf convinced that " love of sports watches in the country has extraordinary potential [ ...... ] such as the UK ," he determined Yaodazaochu rugged and reliable watch, and then fads the watch is comparable , but the process is not easy. The face of the case is so small, perfect design must be precise , he also highlighted : " In fact, at the time the watch has not been good watchmakers around the world are likely to watch the development of the doubters , and found this new stuff . the [ destined ] to fail . " Rolex brand story - founder Hans Wilsdorf Unique With fearless spirit and determination to make the watches Hans Wilsdorf popularity and make the Rolex brand became famous , respected for over a century has maintained a prominent position . Among the many books written letter in his life , perseverance Hans Wilsdorf letter early in 1914 showed that: " We want to be the first ...... but Rolex watch should be considered as unique and the best ! " objectives are very clear. In fact, Hans Wilsdorf not only shape the perception of the people on the watch itself , as well as its location, purpose and potential. In addition , he remains firmly committed to the value of immortality , the pursuit of extraordinary quality , watchmaking passion and excellence that Rolex became the ultimate example of advanced watchmaking . Today, it shares combined with perseverance , persistence, vision and imagination of the spirit are being reflected in each Rolex manufacture , research laboratories and departments , while fully affirmed Wilsdorf convinced that the idea of ​​playing from the beginning : "No matter what , the original spirit and quality [ must ] become our future slogan , each [ Rolex ] watch more surely is the incarnation of exceptional quality ." Watchmaking passion and spirit of the times Hans Wilsdorf discerning, to fully grasp the pulse and pace of the times, quite flexible way to deal with the current situation , and to preview the changing needs of consumers , the brand and the watch industry firsts . Certification from the timing , the world's first waterproof watch Oyster , constant pendulum Tuo to professional watches are evident. Hans Wilsdorf wrote: " think and act the way Rolex must always be different, this is our biggest advantage ." This innovative spirit of enterprise, may be extended to various areas , from intellectual property ( as early as 1908 had created a loud catchy "Rolex" brand name, and focus on the brand registration and protection ) , avant-garde marketing, Communications to the endorsers strategy, all this is a leading example of the times. Vision and Values Hans Wilsdorf stick to their traditional values ​​, in the moment with caution , but also continue to imagine the future , to create a truly timeless brand, the unique combination of classic and contemporary elements . In addition, he omega automatic chronometer found that make the product more enduring wonderful formula , which is the source of the Rolex brand of magic . Hans Wilsdorf in seventy years old still show the old tireless spirit: " I ​​have reached the seventy- five years old but I still filled with enthusiasm for the watchmaking industry , often bring fresh ideas . " Courageous and extraordinary beauty of tolerance His advice either today or old , no doubt exactly the same : " It takes courage to move forward with firm resolve of success . ."

King of the table testimony time "Legend"

King of the table testimony time "Legend" Mention of King of the table , a lot of people 's minds will emerge out of the phrase " King of the table for your timekeeping ," the news broadcast advertisement, so far impressive. This year is the 25th anniversary of the King of the table creation , brand anniversary celebration of the occasion , a grand statement released Tianjue King Tourbillon series, Tiptop series, Golden Knight series Monk SHINE seamaster professional 300m classic watches . King of the table testimony time "Legend" Round era series recommended watches Model : GS5590T / D Series: Round era series Body : stainless steel case , face to face tungsten steel ring mouth ; Strap: Solid steel power between gold , tungsten steel beads ; double by double open stainless steel butterfly buckle Crystal: Sapphire glass dial: black , exposed pendulum movement: automatic mechanical movement of imports exposed pendulum features : chronograph minute hand , small seconds waterproof: 50 meters Legend Series >> China has a long history and civilization Canruo Galaxy , five thousand years of Chinese civilization through the intersection , collision , integration , interpretation of the legend of a yet another time . King of the table legend watches , elegant retro design , yet atmospheric noble demeanor , clever interpretation of the King of the table 25 years of "Legend" design concept and tabulation process . Legends series King of the table using whole body stainless steel design , timeless elegance implicitly bloom rhyme , the combination lap strap at the port design and ingenuity kings table presents unique T- word to cleverly chic design , filling the wisdom of the road . Insight into the subtle rules, harsh look for success, wisdom wins legendary life . Paddle into the water is a local marine propellers , mounted on the ship's sides or rear , shaped like a wheel , the wheel paddle board several weeks tops , water repellent back the boat forward. Because most of the round seamaster 300m quartz in the water above , so called " next round ." King " Wheel Time" series of watches inspired positive from this. King of the table round era series watch, simple and elegant, calm atmosphere of the design style that conveys elegance and refinement British aristocratic demeanor . Appearance on the seamaster 300m quartz watch , classic barrel-type or circular design, with stainless steel case , both elegant and full of deep calm and distant heavy sense of history ; dial literally wavy lines , and circular hollow Movement , people do operate peep rhythm of movement . New era , a new pioneering spirit , King gives " Wheel Time" series of watches with new content , from the watch recording time , jumped to praise the courage , wisdom , perfect to explore the spirit of " paddle " , but also opens up watch a milestone era. Legends Series Recommended watches Model : GS5722T/DD Series: Legends Series Class Body : stainless steel case , stainless steel bezel and put the power of gold , perspective spin at the end. Strap: Solid stainless steel power between gold , double-click the solid Turtle buckle Crystal: Sapphire Glass Dial : White Movement: Automatic mechanical movement of imported functions : hours seconds chronograph , 24- hour indicator , calendar Waterproof: 50 meters waterproof Model : GS3721S/DD-A series: Legends series body : stainless steel case, stainless steel bezel strap: solid stainless steel , stainless steel, double-click to open stainless steel butterfly buckle dual Crystal: sapphire glass Dial : White movement: imported quartz Movement functions: hours seconds timer, dual time zone indication retrograde 24 hours , calendar waterproof: 30 meters waterproof